Tell us a bit about the Color by Amber Bauble Box.
The Bauble Box is the primary offering in our preferred customer program called the Color Club. When someone subscribes to the Color Club, they not only get the Bauble Box each month, but they also receive 20% off any of our regular items that they add to their Bauble Box order, and it all ships for free.
The Bauble Box contains $65 worth of exclusive Color by Amber jewelry available only in the Bauble Box. The pieces feature fresh designs that align with current trends and are specific to the current season. Each piece is hand-made with our eco-resin that is 40% recycled material, and contains fabrics and materials all over the world – some from our Full Circle program that helps women artisans provide stability and independence for their families and communities.
The Color Club subscription is available for $39.99/month.
What made you decide to start a subscription box service?
We have such amazing and loyal customers, and we wanted to be able to offer them some rewards for continuing to come back and purchase from us. Having a new offering every month also allows us to release fresh and trending jewelry pieces every month rather than only twice yearly with our Style Guides. Because we hand-make every piece of jewelry in-house, we are able to be on top of, and quickly respond to new trends and offer amazing pieces through the Bauble Box.
How do you source the products that will be included each month?
All of the pieces in the Bauble Box are designed and hand-made by our Design and Production teams!
What was your biggest surprise – good or bad – with your new service?
Our biggest surprise was how fast the program took off. We could see the vision of what the program would do for us, but since it is a unique offering in our industry of party-plan companies, we thought it would take a bit longer to get going. Our Stylists surprised us by quickly rallying around the program and helping it to take off.
What would you change if you had to start over?
The only thing we wish we would have done, is to release this offering sooner. It has been such a huge success for us, and is an amazing asset to our Independent Stylists in what they can offer to their customers.
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